While free advertising is ideal for any business on a tight budget, an alternative advertising method you can try is advertising on Bing.com with Microsoft Advertising. When you sign up and spend your first $25, you get $100 in free ad credits. Since businesses usually go with Google for search engine advertising, there’s far less competition for clicks. You can advertise a search term on Bing for about ⅔ the price and capture not only their traffic, but also other sites powered by Bing like Yahoo, NBC, and AOL. Click here to get started.
One of the top classified ads sites in the US, Recycler connects local buyers and sellers on the online marketplace. While you can buy and sell used items like cars, pets, electronics, furniture or even real estate, you can also deal in new properties, lands, vehicles, sports items, jobs and more. to enhance the experience and attract more visitors you can also add photos to your ads.
There’s no denying the power of Facebook when it comes to networking. Having a large marketplace to host your ads guarantees a high potential of reaching your target market. Facebook recognizes this opportunity and has constantly been upgrading their platform for a more integrated buying and selling experience. It’s important to know how to maximize Facebook features to improve your marketing, including automated chat boxes that help you handle customer service more efficiently.
Technically, this might not be considered “advertising,” but one of the best things that a business can do to promote their business for free is optimizing for local SEO. This includes doing simple things like claiming your business listing on places like Google+, Facebook, and YP.com. But that’s just the first step. Once you’ve claimed the business, ensure the name, address, and phone number is consistent across all of these listings, that you’ve uploaded photos, and added your hours of operation—then start collecting online reviews.
A limited, or lack of, advertising budget doesn’t mean you can’t effectively find ways to promote your business and gain new customers. There are a number of great ways to market at no cost. Every business should consider which free ideas will reach their target audience and help them reach their goals. Ultimately, use these ideas to get creative and adjust them to fit your business and advertising goals.
Before a new client walks through your door, they are likely to look up reviews on Yelp to see what customers are saying. Sign up with Yelp advertising today and get $300 in free advertising credit to help your business stand out from the competition. When people search for similar businesses and direct competitors in your area, your business could be advertised at the top of the results page, giving your business more visibility. Claim your profile and credit.
One of the good things about Oodle is its compatibility with social media websites. You can link your Oodle account to your Facebook page to instantly update your status whenever you have new ads for items or services. The website’s look is simple and very clean, and it doesn’t look cluttered. This makes Oodle very easy to navigate and easy to use.